B2B Facebook Ads Funnels: Turn Facebook and Instagram Into Sales Calls.
Your buyers scroll Facebook and Instagram like everyone else. We run Google, Facebook and Instagram ads aimed at B2B buyers, with LinkedIn-level targeting for less, and build the funnel that turns those clicks into booked sales calls.
Risk-free first monthOn every service · 100% satisfaction guaranteeWhy B2B companies use Facebook and Instagram ads
The people who sign off on B2B deals use Facebook and Instagram too. Meta lets you reach the same job titles you would target on LinkedIn, for less.
The catch is that an ad on its own rarely gets a business buyer to book a call. That’s why we build the whole funnel, from the first ad to the booked call.
How our Meta ads funnel service works
Book a call, plan the funnel
We learn what you sell, your deal size and who signs off, then agree the audience, the offer and each step from ad to call.
Build it
We write and design the ads and build the pages.
Launch and test
We test different audiences, ads and offers to find what brings in good leads.
Improve every month
We cut what doesn’t work, put more behind what does and report on leads and booked calls, not just clicks.
What’s included
One team behind it, including media buyers, copywriters and funnel builders.
Built around your buyer and your sales process.
Facebook and Instagram ad creative and copy.
Landing pages or lead forms, plus booking pages. Follow-up emails: see B2B email marketing.
Ads that keep you in front of people who showed interest but didn’t book yet.
Leads, booked calls and what each part of the funnel is doing.
Who our Meta ads funnels are for
B2B companies selling high-value products or services; businesses that want a lower-cost way to reach business buyers than the most expensive B2B ad platforms; teams with a clear offer and a sales team ready to take calls; and companies already running Google Ads that want to add Facebook and Instagram (see our B2B PPC agency page).
companies that sell to other businesses
companies too
in revenue, our ideal client
Businesses that sell to consumers, very early startups and companies with a low customer lifetime value.
Do Facebook ads work for B2B?
They can, when the targeting, the offer and the follow-up are built for business buyers. A single ad rarely books a call on its own, which is why we build the full funnel.
Is this the same as your PPC service?
Our B2B PPC agency service covers Google, Facebook and Instagram ads. Meta ads funnels focus on Facebook and Instagram, with the landing pages, follow-up and retargeting built around them.
Which ad platforms do you use for B2B?
We run Google, Facebook and Instagram ads aimed at B2B buyers, with LinkedIn-level targeting for less.
Who pays for the ad spend?
You pay Meta directly. The minimum ad budget is $1,500 a month.
What do you report on?
Leads, booked calls and what each part of the funnel is doing, so you can see what’s working.
Turn Facebook and Instagram into booked sales calls
Book a call and we’ll sketch out what a funnel could look like for your buyers. No commitment required.
Book a Call →Risk-free first month on every service